Do Day Dream Public Company Limited (DDD) continues to strengthen its mission to ease the cost of living for consumers, following its price stabilization policy across its product portfolio and collaboration with the government under the “DDD x Thong Fah” initiative. The Company is now expanding direct consumer access through two key programs: the launch of its retail concept “Doo Dee Beauty Shop” and the rollout of a mobile retail caravan.

Under the first initiative, DDD will officially open its first “Doo Dee Beauty Shop” at The Jas Ramintra on 29 April 2026. The store will offer a wide range of quality products from the Company’s portfolio at accessible prices, including skincare, oral care, hair care, and essential daily consumer goods, catering to consumers seeking value-driven, high-quality products.

At the same time, the Company is launching its mobile retail initiative, known as the “Pum-Puang Truck” caravan, with the first routes commencing on 29 April 2026. The caravan is designed to distribute essential products at affordable prices directly to communities, with plans to expand coverage across Bangkok and surrounding areas to enhance accessibility and convenience for consumers.

These two initiatives reflect DDD’s strong commitment to delivering quality products at fair prices while expanding consumer access through diverse distribution channels, including both retail stores and mobile units.

DDD is confident that the expansion of its value-driven retail and mobile distribution network will play a significant role in alleviating cost-of-living pressures, reinforcing the Company’s position as a trusted brand that stands alongside consumers and delivers value in every purchase.