Do Day Dream Public Company Limited (DDD), a leading manufacturer and distributor of skincare, oral care, hair styling appliances, beauty devices, health and wellness products, kitchenware, and lifestyle products under renowned brands including SNAILWHITE, NAMU LIFE, OXE'CURE, SPARKLE, LESASHA, JASON, MAKAVELIC, EMJOI, @HOME, VALERA, ELCHIM, and its latest addition, FLORINDA, continues to strengthen its position in the skincare market with the appointment of Fourth Nattawat Jirochtikul, one of Thailand's most popular young actors, as the newest brand presenter for Oxe’cure. This strategic collaboration aims to strengthen the brand's appeal among Gen Z and younger consumers while supporting sustainable business growth.

Ms. Nuntawan Suwandej, Chief Executive Officer of Do Day Dream Public Company Limited (DDD), stated that Oxe’cure, the brand specializing in acne care and sensitive skin solutions, has appointed Fourth Nattawat Jirochtikul as its latest brand presenter. With his strong popularity and influence among younger audiences, the partnership is expected to enhance the brand's connection with the new generation of consumers and support Oxe’cure's long-term brand development.

The appointment represents a key marketing strategy to drive brand engagement through a highly influential young celebrity. By leveraging Fourth's strong presence across social media platforms, Oxe’cure aims to increase consumer engagement, strengthen brand awareness, and drive significant sales growth. The campaign also reinforces the brand's competitiveness in the beauty industry, which continues to show strong growth potential in both domestic and international markets.

At the same time, Oxe’cure remains committed to developing high-quality, safe, and effective skincare products that meet rigorous quality standards, reinforcing consumer confidence and strengthening the brand's leadership in the skincare market.

Fourth Nattawat Jirochtikul expressed his excitement about joining Oxe’cure as the brand's newest presenter. Having used Oxe’cure products regularly, particularly its acne and post-acne care range, he shared that the products have helped address his skin concerns effectively while boosting his confidence in everyday life.

Today, Oxe’cure products are available at leading department stores, pharmacies, and online marketplaces across all major e-commerce platforms. Consumers can also stay updated on the brand's latest news, campaigns, and activities through the official Oxe’cure Thailand Facebook page.